Expand Reach Lead Generation & Form Optimization

More Leads. Less Drop-offs
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What Most Businesses Miss Without It Challenges of Ignoring Lead Generation & Form Optimization

High Bounce Rates

Most of the users simply quit using forms because they have long or complicated fields. By streamlining the forms, making them less lengthy with fewer fields that are simpler to fill, bounce rates can be considerably minimized.

Low Form Visibility

When your lead generation form is difficult to find or hidden at the bottom of the page, users are less likely to complete it. To drive more traffic and conversion, it can be placed on top of the fold and displayed with coded CTAs

Lack of Trust Signals

Unless you provide trust indicators such as security badges and privacy policies or testimonials, users will be reluctant to enter their data. Initiating these features gives visitors confidence in their data security and increases the number of people filling out the forms.

Poor Mobile Optimization

Forms that aren’t optimized for mobile devices lead to poor user experience and form abandonment. Making forms responsive, easy to fill, and fast loading on mobile might stimulate higher lead conversion rates.

Neglecting lead generation and form optimization can have a devastating effect on conversions, along with the absence of a fully optimized CRO service. Complexities or masked forms, the absence of trust indications, and poor mobile experience lead to a high rate of abandonment. Without optimizing the forms, businesses cannot take advantage of leads, which can be converted to closed business, and an eventual decrease in revenue.

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Boost rankings. Reach more. Convert better. Understanding the Power of Lead Generation & Form Optimization

What is Lead Generation & Form Optimization?

What is Lead Generation & Form Optimization?

Lead generation refers to the capture of the contact information of potential customers via forms on websites or landing pages.
Read More: Form optimization is the concept of streamlining those forms to enhance usability, minimize friction, and maximize conversion, so more visitors become leads.

Why Invest in Lead Generation & Form Optimization?

Why Invest in Lead Generation & Form Optimization?

It is crucial to invest in lead generation and form optimization to make your marketing as efficient as possible. Optimized forms boost conversion rates, minimize abandonment, and improve the entire user experience.
Lead generation and form optimization imply that you will get more leads, enhanced ROI, and ultimately, better sales opportunities without having to increase your ad budget.

How Do Lead Generation & Form Optimization Make a Business Impact?

How Do Lead Generation & Form Optimization Make a Business Impact?

Form optimization and lead generation enhance the level of business impact, as they directly amplify the number of qualified leads. The help of a conversion optimization service can be beneficial in this matter due to its capability in streamlining the performance. The streamlined versions enhance user experience, hence increasing conversion rates.

Capitalize on Lead Generation & Form Optimization and Expand Your Reach

OptinMonster

OptinMonster

Unbounce

Unbounce

HubSpot Forms

HubSpot Forms

Typeform

Typeform

Leadformly

Leadformly

Google Optimize

Google Optimize

Lead Generation & Form Optimization Process How We Deliver Top Ranking

  • Lead Capture Strategy

    Create a lead capture plan by determining your target audience and providing great lead magnets. Make use of the conversion-optimized landing pages with optimized forms and exit-intent popups to optimize conversion.

    Create a lead capture plan by determining your target audience and providing great lead magnets. Make use of the conversion-optimized landing pages with optimized forms and exit-intent popups to optimize conversion.

  • Form Design & Optimization

    Streamline forms: make them simpler, utilize intelligent fields, and always make them visible. Ensure forms are mobile-friendly and also incorporate trust signals such as security badges, possibly increasing chances of conversion.

    Streamline forms: make them simpler, utilize intelligent fields, and always make them visible. Ensure forms are mobile-friendly and also incorporate trust signals such as security badges, possibly increasing chances of conversion.

  • A/B Testing

    A/B testing is about comparing form elements such as CTAs and colors. Monitoring the submission rates and engagement can allow you to introduce winning variations and constantly improve your forms in order to drive more conversions.

    A/B testing is about comparing form elements such as CTAs and colors. Monitoring the submission rates and engagement can allow you to introduce winning variations and constantly improve your forms in order to drive more conversions.

  • Lead Nurturing & Follow-up

    Nurturing is done by segmenting them based on behavior and demographics through email drip campaigns and personalized content. Target the non-converting traffic with retargeting and follow up with the help of automation to approach leads better.

    Nurturing is done by segmenting them based on behavior and demographics through email drip campaigns and personalized content. Target the non-converting traffic with retargeting and follow up with the help of automation to approach leads better.

  • Analytics & Reporting

    Monitor track form performance via analytics tools and measure important KPIs, such as conversion rates and bounces. Apply insights to recognize behavior patterns and routinely optimize forms in order to achieve better outcomes.

    Monitor track form performance via analytics tools and measure important KPIs, such as conversion rates and bounces. Apply insights to recognize behavior patterns and routinely optimize forms in order to achieve better outcomes.

Lead Generation & Form Optimization, Reimagined What Makes Our Lead Generation & Form Optimization Stand Out

The key distinction of Shankom is its holistic, data-based e-commerce optimization as a conversion optimization agency. Shankom uses the latest technology and market knowledge to offer a custom-tailored solution to increase conversion rates, customer experience, and ROI. Their dedication to constant iteration, individualized plans, and smooth implementation helps companies attain long-term growth in a saturated market.

Shopify

Shopify

WooCommerce

WooCommerce

BigCommerce

BigCommerce

Magento

Magento

Frequently Asked Questions Lead Generation & Form Optimization Services-Related Queries

Lead generation entails attracting and catching potential customers’ information with the aim of developing them into paying customers. It is important since it allows creating a pipeline of leads and stimulating the growth in sales, but not being dependent on outbound marketing only.

To optimize forms, reduce the number of fields, make them mobile responsive, and include trust signals such as security badges

The most frequent errors are overcomplicated forms, the absence of customization, and neglecting to make forms mobile-friendly. Not testing form variations and not following up with leads can stop lead conversion rates as well.

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Plans That Convert Visitors into Leads

Partner with a trusted lead generation and optimization agency to maximize your conversions. We’ll optimize your forms, streamline user experience, and implement proven strategies to drive more qualified leads and grow your business.